EE, Orange and T-Mobile’s Brand Crisis

October 5, 2012 | Andrew 2

Ever since the merger of Orange and T-Mobile I have wondered how the new company (Everything Everywhere – now rebranded as EE) will manage it’s branding. The UK’s mobile market is busy and there are an increasingly large … Read More

O2 and Vodafone Network Mast Sharing Plan Announced

June 17, 2012 | Andrew 3

O2 and Vodafone have announced that they are to share 18,500 network masts. Mast sharing should boost 3G and 2G indoor coverage to 98% by 2015 with plans to also ensure speedy deployment of 4G … Read More